RAYS Wheels Philosophy

“Made by the racer, for the racer” - RAYS was conceived by a small group of highly motivated racing enthusiasts and engineers who wanted to find the leading edge when it came to racing. After examining a racecar’s dynamics, there was one area that definitely needed improvement; the wheel.

“If you build it, they will come” – RAYS realized through research and development that in order to build the best wheel possible, the best materials and manufacturing processes was not good enough. They needed to innovate and create the best of the best.

By establishing the most efficient and innovative wheel manufacturing techniques possible, RAYS became a successful racing-only wheel supplier to those that realized the true value in strong and lightweight wheels. Many “Works Teams”, which are factory backed racing teams of Nissan, Honda, Toyota, Mazda, and others turned to RAYS to manufacture wheels for their top-tier racing programs. RAYS has competed and have had their wheels on winning teams that have participated in JGTC (Japan all Grand Touring Championship), Formula Racing, 24Hours of Lemans, BTCC (British Touring Car Championship) and more.

As more people realized the potential of a strong and lightweight wheel, RAYS naturally turned their sights to the aftermarket where they are now recognized on a world-wide level. Their most popular in house brand, “Volk Racing” is one of the most prestigious and coveted brands in both leading edge designs and technology.

By introducing new manufacturing techniques that make the traditionally expensive forged wheels more available to the general public, many OEMS have learned and have had the chance to experience the RAYS wheel at first through their racing programs and now, to the streets on special edition models (i.e. Nissan 350Z Track Model) and high performance OEM Vehicles.

Today, RAYS has the capability to manufacture all types of wheels at the highest quality possible. RAYS has received the coveted ISO 9001 rating in 2004 as they now set their sites on being a top level supplier to OEMS and private label brand clients around the world.

Go to RAYS Wheels New Zealand website